Business

Samsung Chief Furious Over Mobile Division's Apple Mimicry

Aug 2, 2024 1 min read

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Samsung Electronics Chairman Jay Y. Lee has reportedly expressed frustration with the company’s mobile division, Samsung MX, over allegations of copying Apple's design language in its latest products. The controversy centers around the Galaxy Buds 3 and the Galaxy Watch Ultra, which have been criticized for their resemblance to Apple's AirPods and Apple Watch Ultra. Lee's reaction has reportedly led to a management review within the mobile division, with some suggesting that actions may be taken against division head TM Roh.

The design similarities have not only sparked allegations of plagiarism but also highlighted quality control issues with the Galaxy Buds 3 Pro, including uneven gaps and fragile ear tips. This situation has reportedly caused internal tension within Samsung MX, as the division, known for its high performance-based pay, faces increased scrutiny. Industry sources suggest that this incident could lead to a reshuffle of priorities and personnel within the division to ensure future products maintain a distinct and original design identity.

#design #business-leaders #samsung #apple

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