Business

General Motors Partners with Bedrock to Revamp Detroit HQ Towers

Apr 15, 2024 1 min read

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General Motors (GM) has entered into a collaboration with Bedrock real estate firm to evaluate potential redevelopment strategies for its headquarters at the Renaissance Center in downtown Detroit. This collaboration aims to revitalize the seven-building complex, a prominent feature of Detroit's skyline, without involving a sale of the property. GM's CEO Mary Barra affirmed the company's commitment to maintaining its main office within the complex while acknowledging the uncertainty of future developments.

The Renaissance Center, which was originally built in the 1970s by Henry Ford II, has served as a symbol of Detroit's urban renewal efforts. GM acquired the complex in 1996, relocating its headquarters from a location north of downtown. The plans for redevelopment are part of a broader trend of revitalizing downtown Detroit, with Bedrock's Chairman Dan Gilbert, who also operates Rocket Mortgage, playing a significant role in purchasing and renovating properties in the area. Details of the redevelopment study are expected to be shared in an upcoming news conference featuring Barra and Gilbert.

#auto #finance #real-estate

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