FDA Approves Tobacco-Only Vuse Alto E-Cigarette
![FDA Approves Tobacco-Only Vuse Alto E-Cigarette](/content/images/size/w1200/2024/07/fd02f749-34b0-4145-b7b7-a86cb143dc5f.png)
The Food and Drug Administration (FDA) has approved the sale of Vuse Alto, the best-selling e-cigarette in the United States, allowing its manufacturer, Reynolds American, to keep the brand on the market for years. This decision applies only to several tobacco-flavored versions of the reusable product. The FDA had previously rejected Reynolds' application for the more popular menthol flavor, a decision the company is currently challenging in court.
The FDA's announcement is not an endorsement but suggests that smokers who completely switch to Vuse may reduce their exposure to carcinogens and other harmful chemicals found in traditional tobacco products. Vuse accounted for 40% of U.S. vaping sales in the past year, according to retail data.