AMD Launches New AI Chips to Rival Nvidia Amid Growing Competition

AMD Launches New AI Chips to Rival Nvidia Amid Growing Competition

Advanced Micro Devices (AMD) has unveiled its latest artificial intelligence (AI) chips, including the MI325X accelerator, which will be available in the fourth quarter of 2024. This launch is part of AMD's strategy to challenge Nvidia's dominance in the AI market. The company plans to release new AI chip technology annually, with the MI350 series expected in 2025 and the MI400 series in 2026. AMD's CEO Lisa Su projects that sales of AI chips for data centers will exceed $4 billion this year.

At Computex, Dr. Lisa Su announced a series of new products, including the Zen 5 CPU architecture and the XDNA2 NPU architecture. These innovations aim to enhance performance and support new data types like Block FP16. AMD also introduced new mobile processors, rebranded as Ryzen AI, incorporating Zen 5, RDNA 3.5, and XDNA 2 architectures. The company plans to release these processors for laptops starting in July, competing with Intel’s upcoming Lunar Lake and Qualcomm's Snapdragon X.

AMD's multi-generational roadmap for AI and data center chips includes the launch of the fifth-generation EPYC server processors in the second half of this year. The company aims to deliver significant performance improvements, claiming up to 5x faster AI workloads compared to some Intel processors. Additionally, AMD's Instinct series GPU accelerators are expected to see annual improvements, reinforcing the company's commitment to advancing AI technology and competing in the growing AI market.


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